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BRAND IDENTITY | PRINT

500 Capp Street
Foundation

500 Capp Street
Foundation

500 Capp Street
Foundation

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Preserving the Home
of David Ireland

Preserving the Home
of David Ireland

Preserving the Home
of David Ireland

Preserving the Home
of David Ireland

Preserving the Home
of David Ireland

The 500 Capp Street Foundation carries on the legacy of late conceptual artist David Ireland by inviting the community to experience his home—a masterpiece of his extant body of work.

 In the spirit of Ireland, the Foundation conducts public tours and events, hosts a residency program, and maintains a permanent archive of personal papers, photographs and publications at 500 Capp Street.

 Featured: AIGA Eye On DesignHonorable Mention - Transform Awards

The 500 Capp Street Foundation carries on the legacy of late conceptual artist David Ireland by inviting the community to experience his home—a masterpiece of his extant body of work.

 In the spirit of Ireland, the Foundation conducts public tours and events, hosts a residency program, and maintains a permanent archive of personal papers, photographs and publications at 500 Capp Street.

 Featured: AIGA Eye On DesignHonorable Mention - Transform Awards

The 500 Capp Street Foundation carries on the legacy of late conceptual artist David Ireland by inviting the community to experience his home—
a masterpiece of his extant body of work.

 In the spirit of Ireland, the Foundation conducts public tours and events, hosts a residency program, and maintains a permanent archive of personal papers, photographs and publications at 500 Capp Street.

Featured: AIGA Eye On DesignHonorable Mention - Transform Awards

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Micah_Rivera_500Capp_After
Micah_Rivera_500Capp_Dumballs
Micah_Rivera_500Capp_Concepts

Branding a
Creative Legacy

Branding a
Creative Legacy

Branding a
Creative Legacy

Branding a
Creative Legacy

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Working with the foundation, my team developed a brand identity that would distinctly mark 500 Capp Street as the new and unique, arts and culture institution in our community. Taking inspiration from Ireland’s home, and professional work, we presented the client with a spectrum of marks ranging from heritage to modernism.

The final mark presents a bold and visually striking identity, and pulls inspiration from David’s “Dumballs” series – sculptural concrete spheres made by tossing wet cement between glove hands until cured.

Working with the foundation, my team developed a brand identity that would distinctly mark 500 Capp Street as the new and unique, arts and culture institution in our community. Taking inspiration from Ireland’s home, and professional work, we presented the cleint with a spectrum of marks ranging from hertigage to modernism.

The final mark presents a bold and visually striking idenity, and pulls inspiration from David’s “Dumballs” series – scultpural concrete spheres made by tossing wet cement between glove hands until cured.

Working with the foundation, my team developed a brand identity that would distinctly mark 500 Capp Street as the new and unique, arts and culture institution in our community. Taking inspiration from Ireland’s home, and professional work, we presented the cleint with a spectrum of marks ranging from hertigage to modernism.

The final mark presents a bold and visually striking idenity, and pulls inspiration from David’s “Dumballs” series – scultpural concrete spheres made by tossing wet cement between glove hands until cured.

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Micah_Rivera_500Capp_Brochure

STUDIO

fuseproject

 

MY ROLE

Senior Designer

STUDIO

fuseproject

 

MY ROLE

Senior Designer

STUDIO

fuseproject

 

MY ROLE

Senior Designer

STUDIO

fuseproject

 

MY ROLE

Senior Designer

CREATIVE DIRECTION

Yves Behar

 


STRATEGY

Lizzie Azzolino

CREATIVE DIRECTION

Yves Behar

 

STRATEGY

Lizzie Azzolino

CREATIVE DIRECTION

Yves Behar

 

STRATEGY

Lizzie Azzolino

STRATEGY

Alexandra Schindl

 

PROJECT MANAGEMENT

Gillian Rode

STRATEGY

Alexandra Schindl

 

PROJECT MANAGEMENT

Gillian Rode

STRATEGY

Alexandra Schindl

 

PROJECT MANAGEMENT

Gillian Rode

STRATEGY

Alexandra Schindl

 

PM

Gillian Rode